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5 Best ways to OOH this Monsoon.

Only a few feel the rain… others get wet! This popular saying has lost its relevance and is very rarely used these days. This stands especially true with Brand Owners / Custodians who still find it difficult to overcome the traditional barriers and think out-of-box, when it matters most. Every season has its own brands […]

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How to reposition a brand?

With competition stepping in from every possible door marketing and communications today has become a big challenge. A challenge that is questioning the very existence of even popular established brands. Today the brands have much less space to breathe and very small or no road to walk ahead. Market need is stagnant and supply is […]

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Thanks for the Memories – 2016.

It’s painful to say goodbye to someone whom you don’t want to let go. But it’s more painful to ask someone to stay if you know they really have to go. It’s the same for 2016. The wonderful 2016 showered many blessings and not just the much needed rains on drought hit India. It must […]

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Important to choose the right digital partners..

Yes, digital marketing is an unbelievable way to reach a huge audience with much lower set up and spends as compared to the conventional marketing used for generations. It is need of the hour for sure and that reflects in every business gearing up to be digital ready. When we read anything or talk about something […]

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What Should A Start-Up Do While Choosing A Design Studio / Advertising Agency

Crafting a clutter-breaking brand. Designing an objective-driven websites. Making digital products that deliver beyond expectations…. Design is the most powerful medium for a business to make itself stand out thus winning customers and harvest loyalty for a significant length of time and who knows even forever. Start Up Syndrome First things first. Usually a start […]

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Get The Best Out Of Your Advertising Agency

While running a business, we get preoccupied with many areas. It’s very likely that we take the most crucial side of business for granted – Branding (Advertising). Factually branding is a way beyond what most us perceive. For instance, if a great product is not promoted well, it will soon die out. That brings into […]